Brand Marketian
Marketing notes from inside live accounts.
Benchmarks, campaign teardowns and content calendars from real D2C and B2B campaigns — no listicles, no recycled advice.
The festive ad calendar we run for D2C brands
Diwali, Holi and end-of-season, mapped backwards from the sale date with creative lead times built in.
What a good cost per lead actually looks like in India in 2026
Real CPL ranges from live accounts across D2C, clinics, real estate and SaaS — and the three things that explain almost every outlier.
Nine reels that outperformed a ₹2L ad budget
Hooks, pacing and captions — what the winners had in common, frame by frame.
WhatsApp funnels that don't annoy people
Opt-in, first message, and the follow-up cadence that keeps reply rates above 40%.
Local SEO for multi-location businesses
One Google Business Profile per location, done properly, beats any amount of blog content.
How much should a growing brand spend on marketing?
Retainer plus spend, by revenue stage, with the split we recommend at each.
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Benchmarks, teardowns and content calendars from live accounts. No spam — unsubscribe anytime.